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Tamil Nadu Open University (TNOU) 2009 M.Com Commerce International keting - exam paper

Thursday, 11 July 2013 05:15Web



PG-225    MCO-9

M.Com. DEGREE EXAMINATION -JUNE 2009.

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(AY 2003-04 and CY 2004 batches only) Second Year INTERNATIONAL MARKETING

Time : 3 hours    Maximum marks : 75

PART A (3 x 5 = 15 marks)

Answer any THREE questions.

1.    Mention any five activities involved in International Marketing.

2.    Write notes on UNCTAD.

Sui_|    UNCTAD.

3.    Explain the goals of ECGC.

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4.    How would you classify the World Market? unm    Giinp ffiuukzx?

5.    What do you understand by the term Hedging?

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PART B (4 x 15 = 60 marks)

Answer any FOUR questions.

6.    Critically evaluate the functions of Credit Guarantee Corporation.

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7.    Discuss the documents used in Foreign Trade.

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8.    Explain the major problem in International Marketing.

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9.    What are the various types of Letter of Credit? <SI_ EpV<a ffnWU! UGip lOTffiffiOT lUn0l?

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10.    Write notes on :

(a)    Quotas

(b)    Tariffs.

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(a) aimOlu jxROT (B)

11.    Explain the term Product Life Cycle.

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12.    Explain the factors affecting pricing decision.

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3    PG-225







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