Acharya Nagarjuna University (ANU) 2007 M.C.A VII – E-COMMERCE - Question Paper

M.C.A. 2nd YEAR DEGREE EXAMINATION, MAY 2007.
Paper VII – E-COMMERCE

Time: 3 hours Maximum: 75 Marks

part A - (3 x 15 =45 marks)
ans any 3 of the subsequent.

1. Write about the e-payment systems.
2. Write about how and why Intelligent web agents are useful for consumers.
3. elaborate the benefits and limitations of E-Commerce ?
4. Write about the security policies that need to be followed in EC scenarios.
5. Write about e-CRM management.

part B - ( five x five = 25 marks)
ans any 5 of the subsequent.

6. Write about the behaviour models of a buyer.
7. Write about the B2B E-Commerce.
8. Write about the infrastructure needed for establishing an e-market.
9. explain how E-Commerce has affected the retail industry.
10. explain the reasons for EC infrastructure outsourcing.
11. elaborate the risks with an e-market place ?
12. Write about how SSL can be used for secure transactions.
13. What is direct marketing ?

part C - ( five x one = five marks)
ans ALL of the subsequent.

14. What is spamming ?
15. describe E-Commerce.
16. Write the advantage of Internet based EDI over traditional based EDI.
17. What is ROI ?
18. What is an electronic broker ?

Earning:   Approval pending.