All India Management Association (AIMA) 2007 M.B.A Marketing Management Managerial Effectiveness - I - exam paper

subsequent will not help you to satisfy your audience’s needs?
(a) Get their attention and arouse their interest
(b) arrange the material conveniently
(c) Always show how your info or solution will help you
(d) Enable them to follow the organization
(e)
Speak clearly and let them know when you are shifting from 1 point to a different.

40. A memo is a written message designed to give a quick, convenient way for personnel to communicate with
every other. Which of the subsequent is not a kind of memo?
(a) Request memo
(b) Order memo
(c) Confirmation memo
(d) Periodic report memo
(e) Ideas and suggestion memo.

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41. All business communicators face the issue of compressing complicated, closely related ideas into a linear
message that proceeds sequentially from point to point. If your reply contains both good news and bad news,
handle the bad news by
(a) Covering it thoroughly to be convincing
(b) Putting it at the end of the message
(c) Placing it in a position of little emphasis
(d) Putting it at the beginning or end of the middle snippet
(e) Putting it at the beginning of the message.

42. An illustration is the narration of a happening or incident which amplifies, proves, or clarifies the point under
consideration. In which of the subsequent kinds of illustration, real life characters are usually mentioned?
(a) Parable
(b) Fable
(c) Anecdote
(d) Analogies
(e) Ancestral.

43. Once the schedule of meeting is decided, the convener problems the notice to the participants of the meeting. Which
of the subsequent is not actual regarding notice?
(a) It should be issued by the proper authority
(b) It observes a minimum period of notice
(c) It states where and when the meeting is to be held
(d) It is considered as substitute to agenda
(e) It is sent to all individuals entitled to receive it.

44. How do you deal with your finding of customer fault when responding to a claim (complaint)?
(a) Don’t reveal the customer’s fault because that could displease the customer
(b) Let the customer understand his/her fault in using the product or service without insulting the customer in

Earning:   Approval pending.