All India Management Association (AIMA) 2007 M.B.A Marketing Management Managerial Effectiveness - I - exam paper

learner to discover the areas of likeness among the members of audience?
(a) The age of your audience
(b) The occupation of your audience
(c) Intelligence and education level of your audience
(d) Predicting what a member of audience is thinking at the particular moment
(e) The influence of geographical experiences.

32. While presenting info about work experience in resume, Sam can also show how his experience
I. Will be useful in the job for which he is applying.
II. Has helped him to develop his skills and made him a responsible, hard-working employee.
III. Has provided him an opportunity to work with others.
(a) Only (I) above
(b) Only (II) above
(c) Only (III) above
(d) Both (I) and (III) above
(e) All (I), (II) and (III) above.

33. A finance executive has prepared a new plan to cut the expenses and decrease wastage in the company. When he
approached the manager to discuss the plan, the manager, even before listening to the 1st sentence, stated
“Cutting the cost and reducing the expenses is a stupid idea.” To build a positive relationship, according to the
psychologist Jack Gibb, the manager should
I. Tell the finance executive clearly that he has already went through 2 reports on the identical subject before
and that he is not interested to listen to any other report since he considers the idea totally irrelevant.
II. Pretend to hear him with close mind.
III. Hear out what others have to say with an open mind.
(a) Only (I) above
(b) Only (II) above
(c) Only (III) above
(d) Both (I) and (II) above
(e) Both (II) and (III) above.

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34. The study of paralanguage focuses on how you say what you say. Which of the subsequent is not a component of
paralanguage?
(a) Verbal ability
(b) quantity of voice
(c) Rate of speech
(d) Voice pitch
(e) trend of the voice.

Earning:   Approval pending.