All India Management Association (AIMA) 2007 M.B.A Marketing Management Managerial Effectiveness - I - Question Paper

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Suggested Answers
Managerial Effectiveness - I (MB1A3): January 2009
ans cause
1. A Informational reports (annual reports, monthly financial reports and reports on
personnel absenteeism) carry objective info from 1 area of an
organization to a different. Analytical reports (scientific research, feasibility reports
and real-estate appraisals) current attempts to solve issues.

2. B Periodic reports are issued on regularly scheduled dates. They are generally
upward directed and serve management control. Preprinted forms and computergenerated
data contribute to uniformity of periodic reports.

3. C The subsequent are the benefits derived from outlining to the author
• The message is more concise and right
• The relationships among ideas are easier to distinguish and remember
Reaction to the message and its author is more likely to be positive.

4. C To understand the reader, author must consider the subsequent factors:
• Age
• Economic level
• Education/occupational background
• Culture
• Rapport
• Expectations
• Needs of the learner.

5. B In the 1st step of the communication process, the sender has an idea of what to
communicate.

6. D The chief advantage of oral communication is the opportunity for immediate
feedback.

7. C Jill was striving to overcome communication barriers by creating an
environment for useful feedback

8. A The communication which flows ranging from the units or individuals of identical
hierarchical level is termed as Lateral communication. Informal communication
is the communication which does not follow any rules and structure. Upward
communication is the communication which begins at subordinates and ends at
the superior. Downward communication is the communication which begins at
the superior and ends at the subordinate. Grapevine is a part of informal
communication.

9. C Impose your ideas is not a accurate method to deal with barriers to
communication.

10. B A author can achieve audience-oriented writing to convey his message
effectively by examining the message from the other person’s point of view.

11. E All the choices will help to improve non verbal communication.
12. D Non-verbal communication is not intentional and conveys the actual meaning of
the verbal messages.

13. A Discriminative listening involves an attempt to distinguish 1 sound from all

Earning:   Approval pending.