University of Mumbai 2005 M.Com Accounting and Finance Business Policy & Strategic Management ( - I) '05 - Question Paper

M.Com (Part I) Examination, October 2005
Business Policy & Strategic Management

N.B.
(1) Attempt any 2 ques. from every part.
(2) ans to the 2 part should be written in the identical book.
(3) Deceptive subject-matters shell be treated as unfair means.

part - I
1.
(a) describe the term ‘Business Policy’ with a few examples and distinguish ranging from policy and strategy. (12)

(b) discuss the determination of corporate policy. (13)

2.Explain through improper illustration, the subsequent terms used in business policy:

(a) Mission (07)
(b) Purpose (06)
(c) Objectives (06)
(d) Goals (06)

3.
(a) Which components of the environment are currently, relatively more impotent, in general ,in Indian Context?
What components are likely to gain importance in the near future? (12)

(b) Identify the case of a company which is in immediate need of a turnaround. (13)
(i) What approach could be adopted?
(ii) What action/plan can be devised?

4. Write notes any 2 of the following: (25)

(a) Dynamics of Internal Environment.
(b) SWOT analysis.
(c) Diversification and integrated strategy
(d) Grand Strategy.



part - II



5. discuss the concept of resource allocation with reference to the following:

(a) Meaning of RA (04)
(b) Approaches to RA (07)
(c) Factor affecting RA (07)
(d) Difficulties in RA (07)


6.
(a) discuss the process of management of change. (12)

(b) elaborate the causes responsible for resistance to change? (13)

7.
(a) Consider the situation: The Patriarch of a family business group passes away and his 2 sons take over the strategic responsibilities. The group is known to adopt a conservatives style with tight management and financial control coupled with personalized organizational system such as info and appraisal. The son now wish t adopt expansion and diversification strategies to take the advantages of environmental opportunities.
You are called in as corporate planning consultant to suggest of plan for developing and implementing an improper leadership style. What would you suggest in his regard? (13)

(b) elaborate personal values and business ethics and how are they important to Strategies? (12)

8.
(a) Write a descriptive note on the nature and important of strategic valuation. (12)

(b) Mr. Prakash in under tremendous tension these days. 2 weeks back, he knew that his company has been blacklisted by the excise department, for excise evasion. He also knew that his name appeared in the black list, -as 1 of the company’s executives, -be interrogated. The company has been involved in undervaluation of its production for the last 2 years. Mr. Prakash is a junior executive in the excise department of the company reporting to his departmental head. His superior has been pressurizing Mr. Prakash to support his to undervaluation practices, without any self-interest, but because he was compelled. His spouse was telling him for quit a few time to get out of such activity and if that was not possible, then quit the company. Mr. Prakash’s argument was that he did for the benefit of the company and not for himself. He also used to argue that the practice of undervaluation was very common. (13)

1. Do you justify the stand taken by Mr. Prakash?

2. Advise Mr. Prakash for an optimal course of action?

Earning:   Approval pending.