University of Mumbai 2007 B.A Mass Comnication(il-07) - Question Paper

Mass Communication
(April-07)

( 3 Hours )    {    [ 'Jotal Maites : 100

N.B. : (1) Attempt all questions.

(2) All questions carry equal marks.

1.    (a) What is mass communication ? Explain the scope and objectives of mass

communication-

Or

(b) Discuss the role of mass communication in Indian socifty today.

2.    (a) Discuss the growth and development of Indian journalism after India's

independence.

Or

(b) What is reporting ? How different it is from "editing" of a news in newspaper ?

3.    (a) What functions do Radio and T.V./Films perform as popular mass media today

Or

(b) What is film censorship ? Can it always be justified ? (Give examples of some recent films which have been censored.)

4.    (a) Do advertisements in India portray a real picture of women in our

society ?

Or

(b) Do you agree with the view that mass media contribute to social change ?

5.    Write short notes on (any two) :

(a)    Folk culture of Maharashtra

(b)    Journalistic ethics

(c)    Popularity of Hindi films

(d)    Investigative journalism

(e)    TV and Films.

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Attachment: university-of-mumbai-2007-b-a--50513-1.pdf

Earning:   Approval pending.