Sikkim-Manipal University of Health Medical and Technological Sciences (SMUHMTS) 2009 M.A Mass Communication and Journalism S.M.UAssignments SPRING(ruary -)\JMfall09 - Question Paper

MJ1606 – TELEVISION MANAGEMENT AND ITS POLICY

Guidelines:
learn the ques. provided beneath and ans the identical

Set I (60 Marks)
1) Prepare a power point presentation on rationale in Media Regulations. (15 marks)
2) Evaluate the budget of a newsprint organization. ( 5marks)
3) Explain the kinds of employment and contracts in electronic media. ( five marks)
4) Explain the concept of product positioning. ( 5marks)
5) Explain advertorialization in Media Content ( 10 marks)
6) What are the different steps involved in planning a television program ( 10 marks)
7) Write short notes on the subsequent a) Educational Television b) Metro Channel
(10 marks)



Set II (60 Marks)

1) Prepare a power point presentation on Television Management in India. ( 15 marks)
2) What are the different norms used in moral decision making? ( 10 Marks)
3) Prepare a note on the structure of a newsprint and broadcast organizations ( 10 marks)
4) Write short notes on the subsequent a) Home Video b) Satellite Dishes. (5 marks)
5) Explain the different management skills (5 marks)
6) Explain Bandura’s Social Cognitive Theory.( five marks)
7) Write short notes on the subsequent a) Media syndicates b) Media Conglomerate (10 marks)

Earning:   Approval pending.