Cochin University of Science and Techology (CUST) 2007 M.B.A Research Methodology - Question Paper
MBA.F.2/07.7
M.B.A. DEGREE (FT) n SEMESTER EXAMINATION, MAY 2007
SMS 2207 RESEARCH METHODOLOGY
Time: 3 Hours Maximum marks : 50
(Answer ALL questions)
(All questions carry EQUAL marks)
(5x 10 = 50)
I. A. Discuss the process of business research. B. Explain various types of research designs.
OR
II. A. Analyse the steps involved in formulation of a problem with an example.
OR
B. What are the aspects one should consider while designing a questionnaire ?
III. A. Elaborate the popular classification of measurement scales with examples.
OR
B. Discuss the significance of interview as a method of data collection.
IV. A. What are the steps in writing of a research report ? Elaborate.
OR
B. Discuss the aspects to be considered while writing a report effectively.
V. A. Write short notes on:
(i) Cluster analysis
(ii) Multiple regression
(iii) Correlation
OR
B. Explain various methods of factor analysis.
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