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Periyar University 2010 B.Com , EMBER/EMBER Thid semester SALESMANSHIP - Question Paper

Sunday, 27 January 2013 06:05Web

part - A

ans ALL ques..

1. describe Salesmanship. [marks 2]

2. What is Personal Selling? [marks 2]

3. What is Recruitment? [marks 2]

4. What is Salesforecast? [marks 2]

5. List out the different kinds of Salesman. [marks 2]

6. What is Sales Promotion? [marks 2]

7. Mention any 4 sources for be selection of Salesman. [marks 2]

8. What is Training? [marks 2]

9. Mention any 4 qualities of salesman. [marks 2]

10. State any 2 features of Salesmanship. [marks 2]

part - B

ans ALL ques..

11. (a) discuss the importance of Salesmanship to manufacturers. [marks 5]

Or

(b) elaborate the objectives of Personal Selling? [marks 5]

12. (a) discuss the modern concept of Salesmanship. [marks 5]

Or

(b) How is Salesman Selected? [marks 5]

13. (a) Distinguish ranging from Personal Selling and Salesmanship. [marks 5]

Or

(b) explain the importance of right selection of Salesman. [marks 5]

14. (a) elaborate the uses of Salesmanship to Society? [marks 5]

Or

(b) What is the importance of Sales Forecasting? [marks 5]

15. (a) elaborate the different methods of remunating the salesman? [marks 5]

Or

(b) explain the importance of sales organisation. [marks 5]


part - C

ans any 3 ques..

16. elaborate the functions of Sales organisation? [marks 10]

17. elaborate the advantages of training to salesman? [marks 10]

18. explain the methods of motivation of salesman. [marks 10]

19. discuss the procedure involved in the recruitment and selection of salesman. [marks 10]

20. elaborate the duties and responsibilities of salesman? [marks 10]


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