Manonmaniam Sundaranar University (MSU) 2010 M.B.A Business research methods - Question Paper

RegNo:.............
Code NO : 8707 Sub.Code:MBAS2P1


M.B.A (Onsite) DEGREE exam
APRIL 2010
2nd SEMSTER
Industry Interactive Programme
BUSINESS RESEARCH METHODS
(For those who joined in july 2009 and afterwards)
Time : 3 hours marks: 75marks
PART A-(10x1=10 marks)
ans all ques.

1)WHAT IS RESARCH METHODOLOGY?

2)DEFINE DATA.

3)WHAT IS FREQUENCY DISTRIBUTION?

4)DEFINE SAMPLING.

5)WHAT IS HYPOTHESIS?

6)WHAT ARE THE LIMITATIONS OF MOVING avg. METHOD?

7)BRIEF OUT 'PILOT STUDY'

8)WHAT DO YOU UNDERSTAND FROM LEVEL OF SIGNIFICANCE?

9)STATE THE PURPOSE OF BIBLIOGRAPHY.

10)WRITE THE USES OF SPSS IN RESEARCH.

PART B-(5x5=25 marks)
ans all the questions,choosing either (a) or (b)
11)a)what are the kinds of research?

(or)

b)DiscUSS THE RESEARCH issues IN various FUNCTIONAL AREAS OF MANAGEMENT.

12)a)GIVE THE CLASSIFICATION OF PERSONAL INTERVIEW AND discuss THEM.

OR
b)WHAT IS A MAIL SURVEY?WHAT ARE THE TASKS IN MAILING QUESTIONNAIRES?

13)a)GIVE BRIEF ACCOUNT OF EDITING PRIARY DATA

OR

b)WHAT ARE THE ADVANTAGES OF SAMPLING?

14)a)EXPLAIN THE IMPORTANCE OF SCALING TECHNIQUE.

OR
b)WHAT ARE THE CONDITIONS FOR APPLYING CHI-SQUARE TEST?

15)a)EXPLAIN THE various kinds OF REPORTS.

OR
b)DESIGN A QUESTIONNAIRE TO COLLECT DATA FOR ANALYSING EMPLOYEES MORALE IN A THERMAL POWER STATION.


PART C--(5x8=40 MARKS)
ans ALL THE QUESTIONS,CHOOSING EITHER (a) OR (b)
16)a)DiscUSS THE PROCESS OF RESEARCH WITH AN EXAMPLE.

OR
b)WHAT ARE THE FACTORS INFLUENCING RESEARCH DESIGN?EXPLAIN THEM IN BRIEF.

17)a)WHAT ARE THE METHODS OF COLLETING PRIMARY DATA?COMPARE AND CONTRAST THEM
OR
b)DiscUSS THE STEPS OF QUESTIONNAIRE DESIGN.

18)a)WHAT ARE THE kinds HYPOTHESIS?EXPLAIN THEM WITH SUITABLES EXAMPLES.
OR
b)DESCRIBE different METHODS OF SAMPLING.

19)a)WHAT IS CORRELATION COEFFICIENT?DiscUSS THE ROLE OF CORRELATION COEFFICIENT IN MANAGEMENT DECISION MAKING.

OR

b)GIVE A CLASSIFICATION OF NON-PARAMETRIC TESTS

20)a)WHAT ARE THE DATA PRESENTATION TOOLS?EXPLAIN THEM IN BRIEF.

OR
b)EXPLAIN THE CONTENTS OF RESEARCH REPORT.

Earning:   Approval pending.