Mahatma Gandhi University (MGU) 2004 M.B.A Business Administration Business Communication - Question Paper

M.B.A. DEGREE EXAMINATION, JUNE 2004

Faculty of Management Studies

Semester I – Paper II – BUSINESS COMMUNICATION

Time : 3 Hours Maximum : {75 Marks for 2003 admissions
{100 Marks for Prior to 2003 admissions

part A

ans all ques..
every ques. carries 4/5 marks.

1. “Communication is a two-way process” – discuss.
2. How does oral communication differ from face-to-face communication?
3. Explain in brief the different formats of official documents.
4. Explain the role of computer network in business communication.
5. What are the ways of cultivating the art of listening?
(5 X four = 20 marks)
(5 X five = 25 marks)

part B

ans all ques..
every ques. carries 6/8 marks.

6. What is meant by “Channels of communication”? How does it run along with the hierachical line of authority?
Or
7. Discuss the role of feedback in communication. Illustrate with example how it contributes to make communication more meaning?

8. “All the barriers to communication are psychological” – explain.
Or
9. Why does a business man make use of a combination of the different media of communication?

10. What is a speech? discuss the different styles of speeches.
Or
11. What are the essentials of effective written communication?

12. How would you write an interview report?
Or
13. “All business letters are sales letters” explain.

14. What is a memo? When is it used? provide the specimen of a memo.
Or
15. What part does non-verbal communication play in interpersonal communication? How does it make communication more effective?
(5 X six = 30 marks)
(5 X eight = 40 marks)

part C
(Compulsory Question)

16. Write a report to the corporate office on the installation of computers in the Bank for which you are the head.
(25 marks)
(35 marks)

Earning:   Approval pending.