Karnataka State Open University (KSOU) 2010 M.A Mass Communication and Journalism First Year - I - Print Media [SIM Scheme] - Question Paper

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M.A. (Previous) Examination, June 2010 (SIM Scheme) (New Scheme)

MASS COMMUNICATION AND JOURNALISM Paper - I : Print Media

Time : 3 Hours    Max. Marks : 90

Instruction : Answer all Sections.

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SECTION - A

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Note : Answer any three.    (3x15=45)

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1.    Journalism is a public service in public interest. Comment.

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2.    What factors contributed to the growth of press in India ?

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3.    Analyse the present status of press in India.

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4.    Critically describe the importance of language press in India.

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5.    Press is the watchdog of democracy. Comment.

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SECTION - B

Note : Answer any three.    (3x10=30)

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6.    Graphically describe the structure of a newspaper organization.

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7.    Which ownership pattern allows more editional freedom ? Give reasons.

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8.    Circulation is the life blood of a newspaper. Comment.

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9.    Why is advertising considered as the backbone of newspaper economy ?

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10.    Describe the principles of magazine management.

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SECTION - C

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Note : Write short notes on any three.    (3x5=15)

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11.    News Values.

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12.    Invested Pyramid style.

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13.    Watergate scandal.

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14.    Balance in page layout.

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15. Opinion write ups.

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Attachment: karnataka-state-open-university--ksou--2010-m-a-mass-communication-and-journalism-34240-1.pdf

Earning:   Approval pending.