Calicut University 2008 B.Com Computer Science Business Communication - Question Paper
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SECOND YEAR B.Com. DEGREE EXAMINATION APRIL/MAY 2008
Part III - Commerce Paper VIII - BUSINESS COMMUNICATION (2005 admissions)
Maximum: 80 Marks
Time: Three Hours
Section A
Answer any ten questions. Each question carries 1 mark.
1.* Define communication process.
27 Define visual communication.
3.* What is feedback?
4. What is discriminative listening?
5. What is the purpose of a circular?
6.'1 What are sales letters?
7_ What is an official letter?
8. What is stress interview?
9.' What are the qualities of a good speech?
10> Define oral communication.
11, What is meant by memo?
12, What are follow up letters?
(10 x 1 = 10 marks)
Section B
Answer any ten questions. Each question carries 4 marks.
13r" Briefly explain the structure of a business letter.
14. Write a brief note on performance appraisal interview.
15r Briefly explain the important barrier to communication.
16. What do you mean by upward communication?
17. What do you mean by agenda?
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18. What do you mean by status enquiry letter?
19 What do you mean by e-mail?
20. What is Curriculam Vitae?
21 Explain briefly the services provided by internet.
22. What are the purposes of oral presentation ?
23.(/Briefly explain the qualities of a good business letter.
24. Briefly explain the modern forms of communication.
(10 x 4 = 40 marks)
Section C
Answer any two questions.
Each question carries 15 marks.
25. What is a business report? Discuss its various types.
26. What is non-verbal communication ? Explain the different forms of non-verbal communication.
27. Write a sales letter in appealing the customer to visit the showroom of your business to watch the demonstration of the new washing machine.
........ (2 x 15.= 30 marks)
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