Bharathiar University 2008 M.Phil Management - Business isions - Question Paper

M.Phil. Management - Business Decisions May 2008

Time : 3 hours Maximum : 100 marks
ans any 5 ques..
All ques. carry equal marks.
(5 * 20 = 100)
1. How does Research support decision making? provide examples.
2. Explain how research could help in assessing the qualities and effectiveness of salesmanship.
3. Highlight the role of research in improving advertisement effectiveness.
4. ‘‘Employee Research has enhanced quality of work life.’’ Comment.
5. How could you assess the climate of an organisation?
6. Summarise the modern perspective of leadership.
7. Show how you would go about evaluating the performance of mutual funds.
8. ‘‘Investor Behaviour can never be predicted’’ – What is your opinion?
9. How is cost of capital calculated?

Earning:   Approval pending.