Bangalore University 2009-1st Year B.Com I Business Management - II - Question Paper
Business Management
II Year B.Com. Examination, June 2009 (1997-98 Scheme) COMMERCE Business Management - II
Max. Marks: 100
Time: 3 Hours
Instruction : Answers should be written completely either in English or in Kannada.
SECTION - A
Answer any eight sub-questions from the following in about 4 line each. Each
(8x2=16)
sub-question carries two marks.
1. a) Define Marketing Management.
b) What is Financial Management ?,
c) What is Marketing Mix ?
d) What is Product Mix ?
e) What is Dumping ?
f) What is Inventory Management ?
t
g) What is Current ratio ?
h) What is Cash Management ?
i) Mention the characteristics of financial plan, j) What is Coupon ?
k) What is Financial Leverage ?
1) List out the types of dividend. .
, SECTION - B
Answer any three questions. Each question carries eight marks. (3x8=24)
2. Briefly explain the various distribution channels.
3. What are the goals of marketing system ?
4. Explain product life cycle with diagram.
5. Explain wealth maximisation.
6. From the following information calculate:
1) Financial Leverage
2) Operating Leverage.
It is based on an output (sales) levels of 80,000 units
Sales Rs. 9,60,00
Variable cost Rs.5,60,000
Fixed cost Rs.2,40,000
Interest Rs. 60,000
Tax Rs. 50,000
SECTION - C
1
Answer any four questions. Each question carries 15 marks. (4x15=60)
7. Discuss the main methods of pricing followed by business firm in India.
8. What is dividend policy ? What factors determine the dividend policy ?
9. "A Sound financial plan is the first step towards the success of a business" -Explain.
Illlllllllllllll -3- MA - 646
10. What is permanent and temporary working capital ? What are the factors that determine the working capital requirement of a business ?
11. Calculate the following Ratio's.
1) Gross profit ratio
2) Current ratio
3) Stock Turnover ratio
4) Debt-Equity ratio
5) Quick ratio
Other information:
Sales Rs. 25,20,000, Cost of sales 19,20,000, Net profit 3,60,000, Opening stock
3,00,000, Closing stock 5,00,000,
Other Current Assets Rs. 7,60,000 Fixed Assets 14,40,000 Net worth 15,00,000 Long Term Debt 9,00,000, Current Liabilities Rs. 6,00,000.
12. Two competing projects which require an equal investment Rs. 50,000 each and expected to generate net cash flow as under:
|
Years's |
Project X |
Project Y |
|
1998 |
25,000 |
10,000 |
|
1999 |
15,000 |
12,000 |
|
2000 |
10,000 |
18,000 |
|
2001 |
Nil |
25,000 |
|
2002 |
12,000 |
8,000 |
|
2003 |
6,000 |
4,000 |
The cost of capital of the company is 10%. The following are the present value factors :
|
Years |
PV factors at |
|
01 |
0.909 |
|
02 |
0.826 |
|
03 |
0.751 |
|
04 |
0.683 |
|
05 |
0.621 |
|
06 |
0.564 |
Evaluate the projects proposals under
1) Pay back period
2) Net present value method.
1. oiracroddra aoi>OTd svodd todccoO. wd d,drt 2 (8x2=16) a) droraw 3,cx3b adra&iai) )do&.
b) Sdrdr caoddesb ?
c) dtoabrffc? d&ab oddeji) ?
eJ
d) d& <aodde?> ?
e) do&orF ooddefi) ?
f) *jd>oiraa tsd <aoddef> ?
|
Attachment: |
| Earning: Approval pending. |
