Alagappa University 2007 M.A INTRODUCTION TO COMMUNICATION - Question Paper

M.A.(MC & JR) DEGREE EXAMINATION, DECEMBER 2007.

Time : 3 hours Maximum : 100 marks

PART A — (5 * eight = 40 marks)
ans any 5 ques. in 200 words every.
All ques. carry equal marks.

1. Define communication as a process
2. Discuss the nature of Internet as a medium of communication.
3. List the functions of print media.
4. Name any 2 government media units and mention their responsibilities.
5. Give your comments on the 1st press commission report.
6. Describe the SMCR model of communication.
7. What are the characteristics of interpersonal communication?
8. Explain the role of PRSI in promoting professionalism.

PART B — (4 *15 = 60 marks)
ans any 4 ques. in 400 words every.
All ques. carry equal marks.

9. Elaborate radio as medium of mass communication
10. Explain the role and importance of registration of a publication with the government.
11. Varghese committee is a hallmark in the broadcasting history of the country. Comment.
12. The growth of satellite channels in the country mark an aspect of social development. Do you agree? Why?
13. Advertising standards have significantly been lowered in latest times. explain.
14. Freedom of the press is in the minds of the journalists. Do Indian journalists enjoy that? what are
15. The growth of Internet does not reflect the overall progress of the country. Comment on this statement.

Earning:   Approval pending.