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Punjab Technical University 2005-4th Sem M.B.A Business Administration E-COMMERCE & IT ENABLED SEVICES (N2) MB 546 3/ 2k5 - Question Paper

Monday, 15 April 2013 07:40Web

E-COMMERCE & IT ENABLED SEVICES (N2) MB 546 3/4th Sem May 2k5


Max Marks 60

Note: part A is compulsory. Attempt any 4 ques. from part B.

Section A Marks two every

1.
(a) Define E-commerce.
(b) What is a network?
(c) What is hashing technique? discuss with 1 example.
(d) Define hypertext publishing.
(e) Explain working of call centre by diagram.
(f) Explain how digital signature works with diagram.
(g) What are the elements of a good web site design?
(h) Explain the concept of Internet Marketing.
(i) List the features of IT Act, 2000.
(j) Explain the process of Medical Transcription.

part B Marks 10 every

2. What do you mean by Web Site? elaborate the elements of good website design?

3. elaborate the possible values streams in an internet-based business? Which industries have changed most profoundly be e-commerce?

4. “Transferring data ranging from computers before networks was clearly difficult, but in those there was no option. Now networks are ubiquitous.” But what would your computing life be without a network?

5. elaborate the 4 pillars of e-commerce? How can a company protect its customers and earn their trust?

6. elaborate the safety measures which can be taken to make payment safe on the net?

7. What guidelines and regulations exist for the protection of the confidentiality of electronic exchanges in India?



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